I am so happy to interview the most famous entrepreneurs! It is such a huge honor to interview the amazing people. I am the host “Shan Naqvi” with guest Kate Erickson. Kate is the creator, engager and implementer at EOFire. She is also the Host of Kate’s Take: The EOFire Audio Blog and Author of The Fire Path: A beginner’s guide to growing your online business.
- Hey Kate! How’re you doing? Before the interview… I’d like you to introduce yourself?
Sure thing! I’m the creator, engager and implementer over at Entrepreneurs On Fire, an award winning podcast that interviews inspiring Entrepreneurs every Monday and drops value bombs every Thursday. I’m also the host of Kate’s Take and co-author of The Podcast Journal.
- How you got the idea of Audio podcasts and posts?
I’ve always loved to write, so when I joined the Entrepreneurs On Fire team one of my first projects was to start our blog.
I loved writing content, but I couldn’t help but feel that it wasn’t being leveraged to the fullest. I knew there had to be other ways to repurpose this content in order to create an even bigger impact.
That’s when I decided to turn my posts in audio and create Kate’s Take.
- If someone is new in any profession…How can he avail guest podcasting?
The best first step to becoming a guest on others podcasts is to create a list of the podcasts you’d like to be a guest on.
This list should include podcasts that are in your industry or niche where you know you can provide great value to the audience who is tuning in.
By default, you will then also be speaking to an audience who will take interest in what you have going on, thus, helping you broaden your reach, credibility and authority.
- Why not a full-time job? Why entrepreneruship?
I knew there had to be something more than working a full-time job. I felt underappreciated, overworked, and I started and ended every day feeling unfulfilled.
I didn’t know entrepreneurship existed, but the day I decided to leave my job I had full faith I’d find something – anything – that was better than what I was doing at that point in time.
- How do you advertise your business?
We do a lot of content marketing. Everything from our podcast to our blog to our email newsletters to our free courses AND live webinars – they all help us promote and advertise our business.
As a result of the content we create, we’ve built a large audience, and they are raving fans, so word of mouth is a really big advertising channel for us, too.
From time to time we also spend money on Facebook ads and Google Adwords to help promote specific launches.
- Kate, how can we build our self confidence and why self confidence is so important?
You have to continue to take one step forward every day so that you’re proving to yourself you can do it. Every time you really, really want to say ‘no’ to something because you’re scared, embarassed, or unsure of the outcome, then you should definitely say ‘YES!” instead.
Continuing to get out of your comfort zone and prove to yourself that you can do something will continue giving you the confidence you need.
Also, be sure you’re surrounding yourself with the right community of people who are lifting you up and encouraging you instead of pulling you back.
- Tell us something about your book “The Fire Path”. What we will get in your book?
The Fire Path is a beginners guide to growing an online business. I start at the very beginning – just coming up with your idea – and I continue all the way through to growing an audience.
I knew nothing about entrepreneurship when I first started, and so my goal with The Fire Path is to break it down in very easy-to-digest chapters that won’t overwhelm or confuse someone who is just starting out.
- Is it better to be perfect and late, or good and on time?
Good on time – every time.
- Any Message for our readers?
Just start! You’ll never make progress standing on the side thinking about the impact you want to make. You have to TAKE ACTION.
Small but powerful! Learned a lot from Kate.. I hope, you did also. If you want to learn more about her than visit www.eofire.com/. She has shared various audio articles there. Thank you everyone for reading till the end! Looking forward to your success.